Privacy Policy

Less Lethal, Inc., doing business as Valley Bridge Group, ("we," "us," or "our") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website or submit an inquiry for business advisory services. Please read this policy carefully. By using our website, you agree to the practices described here.

1. Information We Collect

Personal Identifiers: Name, email address, phone number, mailing address, and other identifying information provided through our contact or inquiry forms.

Application Information: Monthly revenue, requested resource amount, time in business, and other business financial details you provide voluntarily.

Usage Data: IP address, browser type, referring URLs, pages visited, and time spent on site, collected automatically via cookies and server logs.

Communications: Records of any correspondence you send us, including support inquiries and messages.

2. How We Use Your Information

• To evaluate and process your business advisory services inquiry.
• To contact you about your inquiry via phone, email, or SMS (with your consent).
• To improve our website, services, and customer experience.
• To comply with applicable laws, regulations, and legal processes.
• To send you marketing communications where you have opted in or where permitted by law.
• To detect and prevent fraud or abuse of our services.

3. SMS / Text Message Communications

When you submit a form on our website, you may consent to receive SMS/text messages from Less Lethal, Inc. regarding your business inquiry, account status, or related services. Message and data rates may apply. Message frequency varies. You may opt out at any time by replying STOP to any message. For help, reply HELP or contact us at [email protected].

We do not sell or share your mobile number or SMS opt-in data with third parties for their own marketing purposes. SMS consent is never a condition of purchase or service.

Third-Party Sharing of SMS Opt-In Data

Your SMS opt-in consent and phone number will not be shared with any third parties for their own marketing or promotional purposes. We may share your phone number with service providers who assist with message delivery (e.g., SMS platform providers), but only as necessary to deliver the messages you have consented to receive. These service providers are contractually prohibited from using your information for any purpose other than delivering our messages.

4. We Do Not Sell Your Data

Less Lethal, Inc. does not sell, rent, or trade your personal information, including your phone number, email address, or any other personal identifiers, to third parties for monetary or other valuable consideration.

5. Information Sharing and Disclosure

While we do not sell your data, we may share it in limited circumstances:

• Advisory Partners: Advisory partners and service providers, solely to evaluate and process your business inquiry.
• Service Providers: Third parties who assist with operations (e.g., CRM, email delivery, form processing) under confidentiality agreements.
• Legal Requirements: When required by law, subpoena, or to protect our rights or the safety of others.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, subject to confidentiality obligations.

6. Data Security

We implement industry-standard security measures including 256-bit SSL/TLS encryption for data in transit and secure, access-controlled storage for data at rest. No method of internet transmission is 100% secure; we cannot guarantee absolute security but strive to protect your data using commercially reasonable means.

7. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze traffic, and support marketing efforts. You may configure your browser to refuse cookies; however, some features of the site may not function correctly without them.

8. Third-Party Links

Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites and encourage you to review their privacy policies independently.

9. Children's Privacy

Our services are intended for adults aged 18 and older. We do not knowingly collect personal information from children under 13. If you believe a child has submitted information to us, please contact us immediately.

10. Your Privacy Rights

Depending on your state of residence, you may have the right to access, correct, delete, or restrict use of your personal information. To submit a privacy-related request, contact us at:

Less Lethal, Inc.
16654 Soledad Canyon Rd Suite 288, Canyon Country, CA, 91387
[email protected]
+16613130656

11. California Consumer Privacy Act (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These include:

• Right to Know: You have the right to request that we disclose what personal information we have collected about you, the sources of that information, the business purpose for collecting it, and the categories of third parties with whom we share it.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain legal exceptions.
• Right to Opt-Out of Sale or Sharing: We do not sell your personal information. If this practice changes, we will provide a “Do Not Sell or Share My Personal Information” link on our website.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.
• Right to Correct: You have the right to request correction of inaccurate personal information that we maintain about you.
• Right to Limit Use of Sensitive Personal Information: If we collect sensitive personal information, you have the right to limit our use and disclosure of that information to what is necessary to perform the services you have requested.

To exercise any of these rights, contact us at [email protected] or call +16613130656. We will respond to verifiable consumer requests within 45 days. You may also designate an authorized agent to make a request on your behalf.

We do not knowingly sell or share the personal information of consumers under 16 years of age.

12. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the new policy on this page with an updated date. Continued use of the website after changes are posted constitutes your acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Policy, please contact Less Lethal, Inc. at [email protected] or +16613130656.